Sponsor: FreeGreen Inc.

Type: Open, international

Location: United States

Language: English

Fee: $50

Eligibility: Open internationally to any designer over 18 years old.

Timetable:
01 September 2010 – Registration deadline
03 September 2010 – Submission deadline
06 September 2010 – Initial jury deliberation
09 September 2010 – Public voting on finalists
20-23 September 2010 – Final jury deliberation
26 September 2010 – Announcement of winners
15 October 2010 – Completion of winner’s construction documents and FreeGreen launch

Awards:
Best In Show - $5,000
Best In Class – two $1,000 prizes

Jury:
Ben Uyeda, Co-Founder, FreeGreen Inc.
Stephanie Horowitz, AIA, Managing Director, Zero Energy Design
Jordan Goldman, Principal Engineer, Zero Energy Design
Marc Beaulieu, Principal, Aedi Construction

Design Challenge:
Envisioning Affordable Luxury Freegreen.com is challenging entrants to help define the design concept of Affordable Luxury. Gone are the days of free-flowing mortgages, and multi-million dollar McMansions. In this "new normal" home owners still desire livable, ascetically pleasing, and luxurious homes, but now need these same concepts implemented into smaller more affordable residential structures. This creates the perfect opportunity for the design community to take charge of this challenge and be the first to create new home designs, and design delivery methods, that meet today's restraints and requirements.

By entering Who's Next 2.0, designers will be challenged to think about delivering and marketing design skills in new ways. These new challenges will be hard, but they have been designed to help increase revenue, diversify practice, and help provide better design to the residential market place.

Competitors will select one of two user profiles and design a single family home that fits their chosen profile. Competitors will be able to design for a lot of their creation, but will be asked to identify the Climate Region that their entry is designed for, which will help the public and our jury better determine performance benefits. Affordability and Constructability is a key in this contest so all entries should be targeted for an eventual construction cost of $220,000 to $410,000.

Submission Requirements:
Project submissions will be judged under the following criteria:
Livability: Has the design entry met the needs, requirements, and desires represented in the Contest Profile for which the entry has been designed.
Affordability: Could the design be built for the targeted budget range of $220,000 to $410,000. It is understood that all entries are only schematic designs, and best efforts will be made by the Jury to interpret design intent and establish reasonable estimates on cost.
Clarity: Does the entry have clear, concise, and appropriate description text with each image that explains how the entry (and a given representation) is addressing a given Contest Profile, or General Contest requirement?
Buildability: Could this house actually be built? Please remember that this competition is looking to help change the residential design landscape. If you cannot build a home, then you cannot create real change.Representation: Different architects work in different ways. Some emphasize photo realistic renderings while others focus on perfecting traditional architectural drawings. Any type of representation is allowed, but the judging panel is specifically looking for entries that show high quality representation, and create strong entry identities.

For more information, go to: http://www.freegreen.com/whosnext/contest/index.aspx

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